GO+ Energy Drink Advertising Campaigns

For over two and a half years, I played a key role in shaping the visual identity and marketing strategy of GO+ Energy Drink, working across commercial films, photoshoots, and social media content to craft a brand image that radiates speed, adrenaline, and high-energy empowerment.

Commercial Films & Photoshoots
As part of the Llunatik Agency team, I took on roles such as 1st Assistant Director, Assistant Set Designer, and Art Director to bring GO+ campaigns to life. Major projects included:
🏎 Prize Campaign #1 – A high-energy race-themed campaign across Kosovo’s major cities, featuring three electric Golf 7 cars and a Tesla Model 3 as prizes. The visuals emphasized speed, adrenaline, and the empowerment of female energy in a fast-paced, action-driven narrative.
⚡ Prize Campaign #2 – Centered around an electric Porsche Taycan, this campaign leveraged the car’s power, speed, and technical capabilities, merging it with the excitement of the summer season to create a high-impact, aspirational story.

Social Media Content Strategy
Beyond campaign visuals, I played a strategic role in content planning and execution, ensuring that GO+ maintained a bold, engaging, and adrenaline-fueled presence across digital platforms. This involved:
- Creative direction for ongoing photoshoots, aligning visuals with brand energy.
- Developing social media narratives that resonated with younger, thrill-seeking audiences.
- Content planning & strategy, including Facebook & Instagram ad management to activate audience engagement.

By integrating cinematic storytelling, high-energy aesthetics, and strategic content planning, these campaigns solidified GO+ Energy Drink’s brand identity as a symbol of adventure, speed, and electrifying experiences.